Mayor José Luis Sanz met with Javier Targhetta to learn the details of the historic company’s modernization plan and offered the support of “Sevilla Open For Business” for its implementation in the capital.

Seville, March 17, 2026 – The mayor of Seville, José Luis Sanz, held a working meeting with businessman Javier Targhetta to learn firsthand about the industrial revitalization project for the iconic firm La Cartuja de Sevilla-Pickman, following the recent sale of its production facility.

During the meeting, Sanz reviewed the key points of this business plan led by Targhetta in collaboration with Chilean businesswomen Gabriela and Paola Luksic, and businesswoman Mar Madrid. The project aims to revive the production operations of one of the most iconic brands in Seville’s industrial history, combining its century-old legacy with a competitive business vision tailored to the 21st century.

Modernization and Productive Investment
The mayor emphasized that this new phase involves a profound transformation of the company: “This is a far-reaching project committed to modernizing production processes and making significant investments in both new facilities and state-of-the-art machinery,” explained José Luis Sanz after the meeting.

Support from Sevilla Open For Business for its headquarters in the capital
During the meeting, the mayor conveyed the City Council’s firm commitment to ensuring that the new factory in La Cartuja, Seville, remains physically connected to the city. “Our priority is for the plant to be located within the city limits, reinforcing the brand’s historical ties to Seville,” he said.

To achieve this goal, the city’s investment promotion office, Sevilla Open For Business, is already working closely with the investment group. The office provides comprehensive support, helping to identify potential strategic industrial sites and streamlining the project’s development to ensure that this investment translates into economic growth and the creation of direct jobs in the capital.

Heritage and Economic Future
For José Luis Sanz, the success of this business venture holds dual significance for the city: “The revitalization of La Cartuja de Sevilla is an extraordinary opportunity to preserve a century-old industrial heritage that is part of our identity, while also fostering cutting-edge economic activity rooted in Seville’s ceramic tradition.”

With this support, the Seville City Council reaffirms its commitment to the city’s reindustrialization and to supporting business projects that prioritize innovation and the preservation of the city’s historic industrial base.